Commercial Cargo Vans are the most popular form of vehicle graphics advertising. They offer the perfect size of billboard. Vans are not as big as box trucks and therefore more economical in price to design and wrap with graphics. At the same time, they offer a better advertising space than pickup trucks. In our years of experience in wrap advertising we have definitely wrapped more vans than pickups.
Most service companies own vans that they use for deliveries or providing some kind of service to their customers. Air conditioning, plumbing, heating, electrical, industrial / retail supply companies etc. all use cargo vans for their day to day work. These companies can use the blank white space on their vans to promote their company, brand and products. In the past, advertising decals were very expensive and so only the big corporations used to have vehicle graphics on their vans and other fleet vehicles. But today, with the advancement in technology, the price of van graphics are highly affordable. Most of our customers today are small businesses that are using this new advertising medium to brand their company.
Any part of a van can be wrapped: the hood, the sides, the driver’s doors, or the entire van. Panel vans without windows are the most commonly wrapped vehicles; however, customers in transportation / hospitality business often have passenger vans with side windows that they wrap with cool graphics
Vinyl Graphics / Decals
This usually includes company logo, phone numbers, website, and a few bullet points about the company’s products on the vehicles doors. Sometimes the text/ logo design also extend on the side panels and back doors. (Click here to download our complete price list. For a custom quote click here)
- Partial Vehicle Graphics

This is an affordable option that covers part of the vehicle body with decals, lettering and product pictures. Because the vehicle body is only partially covered, the overall cost of the graphics is much lower than a full wrap. With a partial wrap usually 25% to 50% of the vehicle is covered with a combination of vinyl text, pictures and logos. Spot graphics/ pictures are used towards the back portion of the pickup to create an appealing theme for the pickup. You can also include product shots, imagery, brochure covers and full color logos to get your message across.
When designed effectively, this option yields the same results as a full wrap, for just 40% to 60% of a full
wrap price.
Full Vehicle Wraps
This option provides complete coverage on the vehicle. The entire sides, front, back and hood of your vehicle are wrapped with full color digital graphics with a premium 3M graphics vinyl material. The windows are also covered with graphics using a perforated material. Thus the entire vehicle is designed to act as a full color billboard.
Full Wrap graphics on vehicles are becoming more and more affordable. With the cost of highway billboards rising and most billboards costing between $3500 and $5000 a month in rent, vehicle graphics are proving an extremely cost effective/ rent-free alternative.
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- COST EFFECTIVE: Because of their rent-free nature, vehicle graphics are a one-time advertisement expense. After an initial investment in the graphics, most graphics last for 4-5 years, thus providing a continued rent-free advertisement for an average of 48 – 60 months
Let's compare the costs of various advertising media:
• Billboard Sign = $3500+ per month
• Yellow Page Ad = $300+ per month
• Full Vehicle Wrap = Less than $75 per month (e.g. $3000 for a
full wrap on a cargo van that will last for 3+ Years)
• Partial Vehicle Graphics = Less than $20 per month (e.g. $800 -
$1300 for partial graphics on a cargo van that will last for 3+ Years)
• Basic Vehicle Graphics = Less than $5 per month (e.g. $200 -
$400 for Logo and company info on a cargo van that will last for 5+ Years)
Note that vehicle graphics provide a moving billboard that advertises even when the vehicle is in a parking lot. Plus, customers do not search for you like they do in a yellow book; they find you because they see you driving on the road every day.
Avg. Advertising Cost for Different Media
A Comparison Study by Source Media Dynamics, INC http://www.mediadynamicsinc.com

• TV Advertising = Greater than $20.00 CPM
• Newspaper Advertising = Greater than $15.00 CPM
• Outdoor Billboard Advertising = $3.00 – 4.00 CPM
• Truck Advertising = Less than $2.00 CPM
*Cost for truck advertising is based on a 28 ft truck contracted for full coverage over a period of 12months. Actual costs may vary based on geography etc.
- ON-SPOT ADVERTISING: With vehicle graphics you are advertising on the spot in front of your customers. When you or your employees drive a decaled vehicle to a customer, you advertise right in the face of your customer, they not only see your company’s professionalism but also get to know more about your other products and services.
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SPEEDY PRODUCTION: Typical time for graphics design to production / installation is less than 2 weeks for a full wrap. For small Vinyl Decals / Lettering the time frame is usually 1 to 2 days
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QUICK RE-PRODUCTION: Once a graphics design is developed for a van, the same graphics designed can be applied to all your vans. You pay for only a one-time design setup! After that, every time you place an order with us, the same graphics are reproduced on your other vans within a couple of days. There is minimal wait and we take care of all the graphics production and installation coordination for you. At Saifee Signs, we understand it is vital to ensure your company's brand is consistently represented in every vehicle, whatever the size of your fleet.
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EASY REMOVABILITY: Graphics can be removed without damage to the vehicle when you are ready to turn them in (leased or rented vehicles) or sell them
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All of our wrap products are competitively priced and backed by our quality service. Our wrap products include the following features:
- Branding / Marketing consultation to understand and harmonize your different branding and targeting initiatives (1 Hr)
- Design consultation (1 Hr) + free access to a vast compilation of best designs implemented around the United States / Canada
- Materials Used: Digital Printing performed on 3M 180c hi performance material with a matched component 3M solid laminate (we use solid laminates that provide better protection against fading and scratching as compared to liquid laminates used by some other companies). Window perforations if requested are printed on 3M or Clear Focus branded materials. Vinyl graphics are done with high performance 7 year warranted materials. Moreover, we only use original HP inks for our solvent printer that are more resistant to UV rays and last longer than eco-solvent ROLAND inks. Because of our quality inks, we can also provide more accurate color matching for important logo colors through printed color proofs on 3M 180C material. PMS color matches are also provided.
- Controlled installation environment is provided through a well insulate, air-conditioned, 60 ft deep warehouse facility with temperature monitoring
- 5 years 3M material warranty as stated by 3M (adherence to 3M specified rules & procedures for professional wrap installations and use of 3M Primers & 3M Sealants to protect your wrap investment). 12 months installation workmanship warranty + additional 1 Year extended installation warranty (promotional offer, ask for details)
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